As we pack the final Helicon orders of the year, Danielle and I can’t help but reflect on what has been an extraordinary 2024. Tempus fugit—time flies indeed—and this year has been one for the books.
Growing Together
This year has been transformative for Helicon. Our social media community has more than doubled, and we’re deeply grateful for the support of our Helicon owners worldwide. Seeing your photos of our watches—from Japan to Iceland, Canada to Spain, the Maldives to Bermuda—has been a highlight of our journey.
To celebrate this global adventure, we’re hosting a “Helicon for the Holidays” competition! Share a photo of your Helicon watch in action, and we’ll choose a winner to receive a free Skin Diver strap, shipped anywhere in the world.
Welcoming Lisa
A major milestone this year was welcoming a new team member, Lisa—our “digital dynamo.” Lisa has transformed the way we connect with you, and we’re incredibly thankful for her hard work and dedication.
Highlights of 2024
March: We participated in the inaugural British Watchmakers Day at Lindley Hall in Westminster, meeting watch enthusiasts from around the globe. It was an honour to send many new Helicon owners on their way!
We also introduced the Ultramarine Edition of the Helicon Master in collaboration with the legendary menswear designer Timothy Everest. Early buyers received signed copies of his autobiography, Boy Wanted on Savile Row.
April: The launch of the Skin Diver Series exceeded all expectations, becoming one of our most popular releases.
May: We embarked on a new adventure with our YouTube channel, designed to celebrate all things watches. The channel has grown rapidly, and we’re thrilled to connect with watch fans worldwide. Don’t miss our end-of-year special, where Danielle shares a fascinating family story about her great-uncle Gus, a Titanic survivor.
June: We hosted our first Summer Party at the Grey Flannel Store in London. It was a fantastic day filled with great company, drinks, and stories. If you’re ever in Central London, visit Grey Flannel to see Helicon Watches in person—they’re our exclusive London stockist.
November: We attended the first Watch Collectors Club show in Manchester, which sold out well in advance. It was a privilege to meet so many passionate collectors, with several leaving the event as proud new Helicon owners.
November also marked a record-breaking month for sales. As we’ve always promised, the Master Collection is a true limited edition. With just five pieces of the Lichen variant remaining and the Blue Hour close behind, the Master Collection is nearly sold out. Once it’s gone, it’s gone.
Podcasts: We were privileged to appear on several fantastic podcasts this year, including the excellent Independent Thinking podcast from Australia and the USA’s A Blog to Watch with Ariel Adams. Sharing our story and connecting with these global audiences has been a highlight for us.
Looking Ahead
While the Helicon Master won’t see a Mk II, we’re excited for what’s to come in 2025. We’ve got some incredible projects in the pipeline, and we can’t wait to share them with you.
To all our friends, supporters, and Helicon owners: thank you for making 2024 unforgettable. Your passion and stories inspire us every day.
Here’s to an even brighter 2025—stay tuned and, as always, watch this space!
Warm wishes,
Jonathan & Danielle
